Press Release – The Wedding March
Exhibition Opening: Tuesday 12th March 5.30 to 7.30pm
The exhibition continues in-store until 28th March
Melbourne (March, 2013) – Melbourne’s foremost men’s jewellery emporium, Lord Coconut, continues its love affair with Melbourne weddings. As the leading men’s accessories store in Melbourne, Lord Coconut himself has put together an in-store exhibition featuring over 35 contemporary wedding rings designed especially for men. The exhibition also features a number of cufflink styles suitable for this special occasion.
Lord Coconut states “Many men have very few opportunities to express their individuality in the way they dress or the jewellery they choose to wear due to constant per pressure to conform. A man’s wedding ring is an opportunity for him to choose something handmade or bespoke that says: “here I am, I know how to dress well, I want to wear something that is personal, has a meaning behind it, is made in Australia and reflects my diverse tastes and interests”. A generic ring made overseas and purchased from a chain store jeweller is not going to cut it.
He goes on to say “There is a definite trend away from the mass produced towards handcrafted jewellery. This is reflected in the recent growth of craft and design markets that predominantly cater to women, but men are now getting into the act by being more discerning with what they buy. It’s not about labels; it’s about an individual expression”.
Jeweller Melanie Ihnen states: “I enjoy creating sculptural forms, seeing them adorn a body or having them simply viewed and appreciated. My wedding rings allows men to adorn their own body in a subtle way so that the ring can be viewed and appreciated on a daily basis”
Jeweller Amanda Dowd, when describing her lotus range of rings indicates that “the lotus flower embodies an inspiration of form, compromising a unique blend of organic curves and angular lines together with the repetition of pattern, which creates a powerful harmony. I hope these rings reflect the powerful harmony generated when a couple is married”
Each ring within the exhibition can be made to size from a variety of precious metals ranging from sterling silver, 9ct gold and 18ct gold and are priced from $300 for sterling silver rings and $800 for 9ct gold rings
Participating jewellers include:
a.l.i.Alexander, Melissa Baldock, Beth Croce, Amanda Dowd, Ian Dun, Brooke Everett, Petr Hanzak, Melanie Ihnen, Ginkoh Jewellery, David Parker, Ellen Pittman, Karen Thompson, Nadine Treister, Dat Van, Roxanne Watts, Ideer by Zvia,
Lord Coconut is Melbourne’s only retailer, gallery and online boutique selling contemporary jewellery designed exclusively for men. Lord Coconut stocks over 400 individual jewellery pieces and designer cufflinks and represents over 35 Melbourne jewellers, artisans and designers